THE STUDIO
STRATEGYWITH APOINT OF VIEW.
Plan and Purpose Studio 16:3 is a brand and marketing strategy studio built for businesses and personal brands that are done playing small. We work with growing companies, influencers, athletes, and models who are ready to build something that lasts — not just something that looks good for a season.
THE MISSION
To give every client the strategic clarity they need to move with intention. Not just a plan — a purpose. The name comes from Proverbs 16:3: commit your work to the Lord and your plans will succeed. That's the foundation everything is built on.
THE APPROACH
Most strategy work is either too abstract to act on or too tactical to scale. We sit at the intersection — building brand foundations that hold up under pressure and marketing strategies that translate directly into revenue, reach, and reputation.
BRAND STRATEGY
Positioning, messaging architecture, and brand identity systems that give you a clear lane and the language to own it.
MARKETING STRATEGY
Channel strategy, content frameworks, and campaign planning built around your actual goals — not generic best practices.
PERSONAL BRAND DEVELOPMENT
For athletes, influencers, and models: a brand strategy that extends your career, opens new revenue streams, and builds equity beyond the platform.
PARTNERSHIP POSITIONING
Brand deal strategy, partnership decks, and negotiation frameworks that help you attract the right partners and command the right rates.